Sunday Shoutout

Sunday Shoutouts

It’s a week of being thankful, and in that vein I’m reaching back into something I used to do regularly and make a Sunday post highlighting something great from around the web. Today, two large scale projects meant to bring more shelter pets into their forever homes:

Home for the Holidays


Iams’ Home for the Holidays program has just surpassed the 6 million mark for number of pets who have been adopted since the program’s inception in 1999. Way to go! They’re still working on their goal of 5 million bowls of food donated, as well.

2011 Results to date:

Since October 1st, we have helped find new loving homes for:

  • Dog/Puppy 214,741
  • Cat/Kitten 190,484
  • Other Adoptions 8,678
  • Total adoptions so far: 413,903
  • Total meals donated so far: 1,525,920


The Shelter Pet Project

Speaking of adoption, the Shelter Pet Project has just released a new set of Public Service Announcements in a joint project with the Ad Council, HSUS and Maddie’s Fund.

The PSA message is “A person is the best thing to happen to a shelter pet.” Truer words were never spoken!

YouTube Preview Image


Filed: Be The Change, Blog, Features, Happy Tails, Heroes, Sunday Shoutout Tagged: ,

Sunday Shoutout!

I know, I know. Two weekend blog posts. I’m going to run out of stuff to say this week.

I’ve decided to try something out and see how it goes. On Sundays I’d like to take the time to recognize a company, group, or person who is doing something good for animals. It can be something small, something large, or even just something cool that I thought everyone else might like to hear about too. We spend so much time hearing on the news terrible things about chained up neglected dogs and people putting kittens on the grill and other stories so horrible that if I continue to think about them I’ll lock myself in the closet and cry all day, so instead I’d like to send a little goodwill out into the universe in the hopes that others are cheered by the good work that you all do.

Because I’m lazy, I’m also fine with having this spot be a guest post, if you want to toot your own horn or that of someone else tootable. Feel free to e-mail me through the blog at if you want to submit a story or a link featuring someone doing good. I have no prizes to award other than the thrill of being recognized here, but feel free to lie and tell people I’m Marty Becker if that makes it more exciting.

With that, my very first Inaugural Sunday Shout Out goes to the people at The Honest Kitchen, one of my favorite pet food companies (and local too!) to recognize their efforts to help pets impacted by the massive Southern California wildfires this past month:

Recently, a batch of The Honest Kitchen’s all natural, fresh food was made using white potatoes in place of the recipe’s sweet potatoes – the first such formulation error in our company’s seven year history.  Because of this mistake we will of course be unable to supply it to our customers.  Rather than destroy the food, we will donate quantities to select  Southern California shelters and animal rescue organizations helping to care for pets who have been displaced by the wildfires that have been blazing in the region.

We will cover the cost for all shipping associated with transporting the food from our manufacture facility to organizations that can use it. Any 401c(3) animal rescue organizations in regions affected by the wildfires interested in receiving the food are invited to contact The Honest Kitchen directly…

So instead of trashing a batch of perfectly good food, they have agreed not only to donate it, but to cover the costs of shipping (which are always pretty significant.) There are many rescues in the affected region struggling to make ends meet right now, so the company hopes to get the word out through as many venues as possible. If you know any rescues in the region who could use this, please pass it on!

Although they only asked me to spread the word about this time-sensitive program, I wanted to also point out that they give a substantial amount to many charities, so kudos to Honest Kitchen for all their great work. The site and blog are worth a look- it’s good stuff all around. Brody agrees. 🙂

Filed: Sunday Shoutout