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media relations

The Veterinary Film Marketing Team Needs a Little Work

June 30, 2013 by Dr. V

The American Veterinary Medical Association is not known for being on the cutting edge of pop culture or media relations. Like its cousin the American Medical Association, professional organizations like this all tend to err on the side of conservatism. That is just the nature of the beast, and I get that. So it is with some degree of bemusement that I noted the AVMA has recently released a 30 second movie trailer in honor of its 150th anniversary. And why, might you ask, does the profession ... Read more »

Filed Under: Musings Tagged With: AVMA, it hurts, media relations

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